GROOVETTE RECORDS

Creating a dynamic visual identity for electronic music through animation

Logo Animation Music Video Production Motion Graphics

Project Overview

Client Groovette Records
Industry Music & Entertainment
Timeline 3 weeks
Deliverables Logo Animation, Music Video

The Challenge

Create a distinctive visual identity for an electronic music label through animation, establishing brand recognition across digital platforms.

Our Solution

Developed a sleek 3D animated logo that captures the essence of electronic music, combined with a photorealistic music video that visualizes sound in motion.

Results

  • Increased social media engagement by 45%
  • Enhanced brand recognition across platforms
  • Used as official intro for all label music videos
  • Featured at multiple electronic music festivals

Our Process

01

Concept Development

We began with deep research into electronic music culture and visual trends, sketching concepts that would resonate with the label's audience while standing out in a competitive landscape.

02

3D Modeling & Animation

The approved concept was transformed into a detailed 3D model, with careful attention to lighting, materials, and fluid animation that synchronized perfectly with the brand's sonic identity.

03

Sound Integration

We meticulously synchronized animation with sound, creating reactive elements that respond to the beat and frequency of the music, bringing a dynamic audio-visual experience to life.

Technology & Tools

C4D
Cinema 4D
Ae
After Effects
Oc
Octane Render
Ps
Photoshop

Ready to bring your brand to life?

Whether you need a logo animation, explainer video, or a complete visual identity, we can help you create compelling animations that engage your audience.

Start Your Project